Geek Chic is back in fashion

Jun 26, 2024
Geek Chic is back in fashion

hello. Spotlite is the fastest and easiest place to find talent that aligns with your brand.

There are some fashion items that stand out on social media like TikTok and Instagram this year. These are the "glasses" that allow you to create different styles. The thick, horn-rimmed glasses with their nodding horns and the square, rimless glasses stand out. This fashion style is called "geeky chic" because it's a preppy outfit that looks like a schoolboy at first glance, but when paired with a sophisticated look, it gives you a sophisticated feel. At first, you might think it's a bit over the top, but around the world, geek chic is once again setting fashion trends, especially among Gen MZ. In this content, we'll introduce you to the Geeky Look and how to style it to create a chic nerd look.

What is GeekyCook?

Geek + Chik

It's a combination of "geek" meaning geeky and "chik" meaning chic. Literally, a sophisticated geek. Think of it as nerd culture meets high fashion. Does it have the same contradictory appeal as a warm Americano? If the nerd image used to be negative, times have changed, recognizing the appeal of the geek persona and merging its essence with fashionable styling. The geeky look is characterized by wearing a preppy or similar outfit with a schoolboy vibe, and wearing disparate glasses. Sometimes I look like a schoolboy, sometimes like a geek, sometimes like a librarian, sometimes like a teacher. The finishing touch to my styling is always glasses.

 

GeekyCook
Image=Karina on Instagram


Geeky Look Items

  1. Glasses: Thick-rimmed glasses are an iconic part of the geek look, especially as they are the quintessential symbol of the schoolboy image. There are many styles, from clean designs to thick black borders. Something that complements your face shape and adds an intellectual flair.
  2. Basic shirts and knits: Layer a plaid shirt or blouse, like the iconic school uniform, with a knit or cardigan for a preppy look.
  3. Jeans and chino pants: Slim-fitting jeans or chino pants, reminiscent of Y2K fashion. The colors are mostly primary colors, but sometimes include more unique colors or patterns.
  4. Accessories: Scarves, berets, backpacks, bow ties, and other retro-inspired items add personality.
  5. Shoes: Includes loafers, oxfords, sneakers, etc. that are commonly worn as a student. There's a lot of clean, uncluttered design.

Need to shoot a geeky concept lookbook?!

 

GeekyCook

Geeky looks aren't limited to preppy, casual, or street fashion. It's a great way to dress up a professional outfit like the one above.
View model Hojin's profile>



 

A basic neutral shirt and backpack might seem like a bland style, but you can accentuate your hip student look with unique glasses and a headset.
View model Mikita's profile>
 

GeekyCook
GeekyCook

Add a geeky twist to a t-shirt with a cute pattern or minimalist design to emphasize your casual yet intellectually engaging vibe. It's a great way to balance casual and sophisticated while still creating a lovely four-dimensional feel.
View model minimum age profile >


 

Geek chic is more than just a fashion trend. It's become one of the defining styles of Gen MZ's identity. You can subtly combine it with thick-rimmed glasses, bow ties, ballcap hats, cute socks, and unique graphic tees to create your own unique look. In fact, the ever-increasing search volume for "geek chic" on fashion platforms like Moussin and Abley is a testament to the public's interest. If you're a brand that's worried about the barrier to entry for the geeky-chic concept, check out some of the hottest models in Spotlitt, including the ones above!

Tip: Young Casualfor a quicker and easier way to get the look you want!

GeekyCook
Screenshot


 


Share article

Spotlite