Casting jewelry models this summer, follow these steps!
hello. Spotlite, the trusted talent acquisition platform. In summer, when clothes are lighter and more skin is exposed, jewelry accessories play an important role. It's a fashion statement that stands out even in simple styles. Earrings, necklaces, bracelets, anklets, hair accessories, and more are on trend this summer. Many brands struggle with casting jewelry models because it can be a little different than casting other types of models. That's why in this content, we'll share tips on proper jewelry casting to help shape your product's image and brand perception, as well as this summer's jewelry trends.
Summer 2024 accessory trends
1. colorful flower-shaped jewelry
In the S/S 2024 collections, many designers showcased flower-shaped jewelry. For spring and summer, accessories like brooches and earrings in elegant or colorful floral shapes still seem to work well
2. elegant silver
While gold jewelry has been all the rage for the past few years, we're expecting silver to make a comeback this summer. Of course, silver is a perennial favorite because it adds chic and modernity to any look. Silver jewelry is a big favorite because it's easy to wear for everyday looks and doesn't look too hot in the summer.
3. king big bead beads
Beads are so lovely and cute when worn with summer clothes or dresses, don't you think? Many international fashion magazines are predicting that accessories made of large beads will be everywhere this summer. Vintage-style, large circle-shaped beads can make even the most plain of styles stand out. Even simple styles can be maximalist. It can be playfully retro or elegant, depending on the material and design.
4. pearls for every look
Meet our jewelry model Yoanna now! >>>
Pearl jewelry is a must-have for any style, whether it's bohemian, classic, or glam. Earrings, necklaces, bracelets, and rings are also pretty and work well as hair accessories. I think we're going to see a lot of different colors this summer, not just ivory, but charcoal and gold.
5. bohemian style
Meet Julie, our jewelry model, now! >>>
Boho is back in style! Bracelets and necklaces are making a comeback, with an assortment of gemstone pieces, string, and beads of different sizes, shapes, and textures. Bohemian style is casual, but its distinctive textures and breezy vibe make it perfect for breezy summer dresses, light jeans, tank tops, swimsuits, and more.
Jewelry Model Casting Tip
In order to promote and market your jewelry brand and products, the first thing you need to do is cast a good model, right? Here are some tips for casting professional models to make your product stand out.
- Setting goals and objectives: Before you start casting models, you need to clearly understand the nature and concept of the product you want to promote and the image of your brand. Based on this, define the messages and images you want to convey to your model.
- Consider your target audience: Who is the primary audience for your product? You need to consider the age, gender, tastes, etc. of your audience and find a model that speaks to them and appeals to them.
- Review your portfolio: Review a model's snapshots, compcards, and portfolio to select the right model for you. Preferably, choose a model with previous jewelry modeling experience.
- Expertise and experience: Thoroughly validate the model's expertise and experience. I like to choose a model that represents and communicates the product well.
- Looks that match your jewelry: Choose models with looks that can effectively showcase your jewelry products. Choose the right model by considering skin tone, hairstyle, eye color, facial structure, and more.
💡 Wait! Did you know?
In Spotlite, you can set the model's hair, eye color, and heightto filter the list of models to only those with the appearance you want. And with just a few clicks!
6. Shooting ability: Check the model's shooting ability and understanding of poses in advance. Jewelry photography requires more attention to detail than regular product photography. We recommend casting a model who can effectively showcase your product from the best angle and light.
Jewelry brands also
Model Casting is available in the Spotlite!
Jewelry models require a high level of expertise and delicacy. The model casting process can take longer, especially since each jewelry brand has a specific concept and model image they prefer. It's also one of the areas where we're very visual. For all of these high-level model casting needs, Spotlite can help.
Meet Duni, our jewelry model, now! >>>
The jewelry brands NUOY, Hipnotize, and Grasmartine are just a few of the brands we've worked with, each with a different personality and brand image. They had model criteria and conditions that would highlight their unique product attributes, a specialized modeling platform to address them most easily and quickly, and a successful casting experience in the Spotlite. Visit the Spotlite for a successful brand experience this S/S :)