πŸ”οΈ Keeping up with cold weather, outdoor & gorpcore model trends

Nov 22, 2023
πŸ”οΈ Keeping up with cold weather, outdoor & gorpcore model trends

The weather is suddenly above freezing,
It's that time of year again when we're naturally interested in outdoor looks ⛄️

What's hanging in your closet?

Today, we're talking about quiet luxury, and the fashion market bisecting 2023 with
Introducing the gorpcore look trend,

Photos of major outdoor brands and their key collections from Gopcore and Premium Outdoor,
And we'll even recommend a model for your brand's outfit shoot!

What is gopcore?

The beginnings of "goofcore" can be traced back to 2017.

A portmanteau of "gorp" for outdoor clothing and "normcore" for normal fashion,
It's a personalized style that combines outdoor fashion with everyday wear. πŸ‚πŸ‘•πŸ‘–

These are the so-called fashionable uses of climbing clothes.

For example, Kiko Kostadinov, who visited South Korea in '18, said that he was inspired by the
While watching Dongmyo's fashion, he captioned it "Best street in the world".
I even posted it on Instagram.

Just look at the Instagram of Woojae Joo, the poster child for the Korean goofcore look.
You'll see photos of fashionable takes on outdoor brands.

@ophen28

@ophen28

Gopcore look and premium outdoors

As the gopcore look became more mainstream,
Naturally, premium outdoor brands started to take notice.

Luxury brands have also started collaborating with outdoor brands to create collections,
In terms of materials, Gore-Tex, once reserved for mountaineering apparel, has expanded to street brands.

Some of our favorite imported brands include Arcturix, Patagonia, and Salomon.

winter skiwear collection by arc'teryx

With "innovation" and "sustainability" as keywords, Arcterix is a company that has been working with
Just in time for winter, we unveiled our skiwear collection.

It's been four years, but at the FW 2020 Off-White fashion show, the
Gigi Hadid wears a dress from the Off-White x Arcturix collaboration.
It became an iconic moment.

salomon's fw23 aphoral collection

Salomon's aphoral collection, which is based on the keywords "mountain," "nature," and "outdoors," is a collection of
It's trendy style with great functionality.

Among other things, the trail running-inspired Sun Trail series, which is based on the
The ultra-trail jacket for the best running experience.
I used it as a representative photo to capture the dynamism.

From the beginning, the Pinnacle series was aimed at both the outdoors and everyday life.
The trendiness is accentuated by the color scheme.

66 NORTH

Brands from the Nordic region, where the outdoors is strong, also stand out.
From authentic Swiss outdoor brand Marmut to
Iceland's '66 NORTH', which we're featuring today, is a prime example.

66 NORTH's slogan is Made for Life.

From model photos highlighting fluttering snowflakes to
66 It's a strong statement of NORTH's identity.

We don't want to compromise on functionality or fashion, so we've created a wide variety of product variants that you can choose from.
The trench coat meets 66 NORTH is also fun.

If you're a brand preparing for a winter collection/lookbook/merchandise shoot?

Spotlite uses keywords such as "Fitness" or "Golf/Tennis" to help you find the
Get an at-a-glance look at the right models for your outdoor look shoots
You can browse each model's detailed portfolio!

Professional modeling platform, Spotlite.
Find and contract models quickly and easily anytime πŸ“Έ.

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